PR and Marketing (2): Bits Overlapping
In the second model, the two are still mostly separate in functional terms. However, a small proportion of the workload...
PR and Marketing (1): It’s Best to Stick Apart
Let’s begin with what I term the “Apart” or “Silo” model. This describes organisations in which public relations and marketing...
Hey, Nobody Told Me I am Doing PR!
Maybe it is the unseen consequence of being the designated “writer”. Maybe every foreigner is a de facto “translator”. Maybe...
Smartville: Extras (10)
Smartville’s Logical Layout The Smartville layout combines flow and process. The modular concept improves flow, but necessitates cell processes, so...
Smartville: Extras (9)
The Nature of Supply and Demand: P to D Ratio “P” = production lead time “D” = delivery time/ demand...
Smartville: Extras (7)
Set-Up Times and Stock Levels Gearing machines to produce right-hand drive components poses disruption to flow due to switchover times....
Smartville: Extras (6)
Leanness, Stock, and Supplier Strain In the current supply chain management literature, “lean thinking” principles hold that high stock or...
Smartville: Extras (5)
Lead Times and Customizability At full capacity, the MCC plant can complete a Smart Car every 96 seconds, taking less...
